Some occasions deserve more than a WhatsApp message. A wedding invitation, a funeral card, a birthday flyer, a concert poster. At Tonstudio Leipzig we design your flyer together in a personal conversation about the concept. At the end you get a print ready PDF to take away.
In everyday digital life, invitations and announcements go out almost entirely through WhatsApp, Instagram and email. That is practical, but on special occasions it is often not enough. A wedding invitation in the family group chat, a funeral service announced as a WhatsApp voice message, a birthday invitation as a scheduling poll, that often feels too casual. Promoting a concert only through an Instagram post also stays below what a performance deserves. Some occasions deserve a physical piece of paper, something you can hold, pin to a board or keep. That is exactly what flyer design at Tonstudio Leipzig is for: designed together at the studio, rather than clicked together from online templates.
Flyer design covers six typical occasions. You will find details and examples in the "Occasions" section below.
There are three packages, depending on the effort involved: the express flyer as an affordable way in, the individually designed flyer with a shared concept conversation as the most popular choice, and the complete event package for several connected printed pieces. At the end you get the print-ready PDF for a printer of your choice, with a fitting recommendation. Book the initial consultation in the studio shop for detailed conversations, or reach me by email or WhatsApp for short questions.
A printed piece of paper often feels more personal than a digital message, especially when the occasion deserves dignity or a memory should last. Here are six examples where that pays off.
Save the date six to twelve months ahead, the invitation eight to twelve weeks ahead, and optional programme or menu cards for the day. All of a piece, with your photos and your style. Something that stays on the pinboard, instead of sinking into the flood of WhatsApp messages.
A photo, the dates and a short line, designed with quiet dignity, often the most important visible part of the service. A keepsake family members still hold years later.
Invitation cards with a design that suits the person, optionally with a photo collage, plus programme or menu cards. The design is adapted to the theme, from a fifties party to a favourite artist.
Flyers and posters for concerts on the Karli, at UT Connewitz, at Naumanns or other Leipzig venues, in a design that suits your style as an artist. Runs are typically between 50 and 300 copies.
Promo flyers with the cover image, the release date and a QR code to the streaming platforms, as an insert in CD runs or to hand out after concerts. Works best in the same visual style as the album artwork and concert flyer.
Invitations sent by post that reach older relatives who do not use social media. Photo collages from old pictures as a nostalgic anchor, runs typically between 30 and 100 copies.
I go through specific prices transparently with you in the initial consultation, since they depend heavily on the design work involved, plus the printing costs at the printer you choose.
A standard layout adapted with your text, photos and details, one or two sided, PDF handover after three to five working days. Makes sense for urgent concert flyers or simpler birthday invitations.
The most popular package: a concept conversation, two to three design suggestions to choose from and several feedback rounds until the final version, PDF after one to two weeks. Makes sense for wedding invitations, funeral cards, milestone birthdays and anything where the design really has to fit exactly.
Several connected printed pieces of a piece, for example save the date, invitation, programme and menu card for a wedding, or cover design, concert flyer and promo poster for an album release. Handover after two to four weeks.
A small logo or monogram that suits the occasion, such as wedding initials or an artist logo. Developed in the concept conversation, and also available to you for other uses.
If you do not have a suitable photo yet, there is a photo shoot at the studio with lighting. For more elaborate wishes the separate photo shoot package is the better choice.
When you receive the PDF you get a specific printer recommendation to suit your run and requirements. See the "Location and printers" section below for details.
Many online configurators like Canva, Vistaprint or Flyeralarm offer interchangeable templates. With me, clean print data and a free choice of printer count.
Online configurators often deliver files with the wrong bleed, RGB instead of CMYK, or fonts that are not embedded. My PDF is prepared in the professional format from the start: with a 3 millimetre safety margin, a CMYK profile and embedded fonts. That way it works straight away at any printer.
Online configurators tie design and printing together, here the two are separate: you get the PDF and go to the printer of your choice. I recommend the one that fits, with no commercial interest in any particular address.
A well designed flyer works beyond the moment it is sent, accompanying the occasion through every phase, often as a memory that stays.
Addressing a card, stamping it and posting it is a deliberate act that raises your own sense of what the occasion means, even before it arrives.
A printed card gets picked up, shown and pinned to the board instead of disappearing into the digital stream, so recipients take the occasion more seriously.
Until the occasion, the card serves as a visible reminder on the desk or pinboard, with no need to scroll back through a chat to find the details.
Many guests bring the card along as a keepsake or conversation starter, and it later ends up in an album or memory box.
Unlike digital content, a printed card often survives for years, in the wedding album, the family memory box, or as a keepsake from an important gig.
A well designed card still tells the mood of the occasion years later, a standard template card tells nothing.
Good preparation makes the difference: a flyer that really suits the occasion, instead of quick standard fare. Six points from practice.
The occasion affects the mood, format, quantity and package I recommend: individually designed for a wedding or milestone birthday, express for urgent concert flyers or small club celebrations.
Classic and elegant, calm and dignified, colourful and festive, or urban and modern, depending on the occasion. Sending three or four reference examples helps enormously in settling the style.
Put the date, time, place, how to reply and directions together beforehand; for funeral cards add the dates, for concert flyers the artist name and ticket price. The more complete the text, the faster the design comes together.
Send three to five images at the highest resolution you have, suited to the occasion. If there is no suitable material, a photo shoot at the studio can be added.
Rough guide: 20 to 50 copies for intimate occasions, 50 to 300 for medium sized celebrations and concerts, 300 or more for extensive promotional runs. The quantity also affects which printer makes sense.
Count backwards from the sending date: design (three to fourteen days) plus printing (two to seven working days) plus delivery (one to three days by post). For weddings, enquiring six to eight weeks ahead is ideal.
So that you know what to expect, four structured steps from the first idea to the finished print ready PDF and a recommendation for the right printer.
In the paid initial consultation at the studio or by video call I settle the occasion, the style and the schedule with you, and you bring reference examples and image material. For express flyers a short email exchange is often enough.
Two to three drafts are then created as a PDF preview to choose from. With express flyers a single draft is created directly with no choice of variants, which saves time.
Typically two feedback rounds, three with complete packages, until final approval. Then I prepare the print ready PDF in the professional format.
You get the print ready PDF by cloud link or email, together with a printer recommendation to suit your occasion and quantity. You place the print order yourself directly with the printer.
The flyer design takes place at the studio in Zentrum-Süd, either in person or online by video call. The printing itself is done by a printer of your choice, locally in Leipzig or online anywhere in the country.
The concept conversation directly at the studio: a relaxed atmosphere, looking at reference material together. Makes particular sense for weddings, funeral cards and larger event packages. Parking in the courtyard.
Works just as well by video call, with screen sharing and cloud links for previewing drafts, anywhere in the country. For express flyers and simpler adjustments, that is entirely enough.
For runs up to about 200 copies, local printers are worth it: better paper quality, personal contact, often express printing too. I pass on proven addresses in the initial consultation or when handing over the PDF.
For runs from 200 copies, proven online printers like Flyeralarm, Saxoprint or Wir Machen Druck are a solid alternative, with nationwide delivery in two to seven working days. The PDF is already set up correctly for upload.
For embossing, unusual paper, folds or metallic effects, I can recommend specialised printers. Costs more, but worth it for occasions with real symbolic weight, such as a golden wedding anniversary.
The studio is at Bernhard-Göring-Straße 17, 04107 Leipzig, Zentrum-Süd, within walking distance of the Karli. Parking is in the courtyard, the ground floor entrance is step-free, and it is easy to reach by tram or S-Bahn.
The most important answers before you enquire about your flyer.
You get a fully designed flyer as a print ready PDF.
In the professional format printers need, with correct bleed, clean dimensions, the right CMYK colour profile and embedded fonts.
Depending on the package, one or two sided, with an individual design or a ready made layout, with your text and photos.
Handed over by cloud link or email.
With that PDF you can go straight to a printer of your choice and have any quantity printed.
No, and that is a deliberate separation.
I design the flyer and hand you the print ready PDF, while the printing itself is done by a proper printer.
There are two reasons. First, you get professional print quality there, with real printing machines.
Second, you can choose the printer and the quantity yourself. Some people need 20 wedding invitations, others 500 concert flyers.
In Leipzig there are several solid local printers for small to medium runs, and I go through the details in the initial consultation depending on the occasion, the quantity and the schedule.
For larger runs, online printers like Flyeralarm, Saxoprint or Wir Machen Druck are a proven alternative.
Nationwide in two to seven working days depending on any express option.
I give specific recommendations on which printer suits your needs.
Six typical situations:
Wedding invitations with save the date, the invitation itself and a programme card.
Funeral service cards as dignified keepsakes.
Formal invitations for milestone birthdays and anniversaries.
Concert flyers for indie artists playing live.
Album release flyers as promotional material.
Club and family events such as anniversaries, class reunions or club celebrations.
There are two ways:
1.: you come with a clear idea, a style, colours, a layout, reference examples, and I carry your idea out in detail.
2.: you come without a clear idea and I develop the concept together with you in the initial consultation.
Once the concept is settled, two to three design suggestions to choose from, then feedback rounds until the final version.
There are three options:
Your own photos: smartphone pictures are often enough if the quality is good.
Royalty-free stock images that suit the mood.
A photo at the studio, which makes sense for concert flyers, album releases or indie promotion.
For more elaborate photo requirements the separate photo shoot package is the better choice.
The express flyer: three to five working days.
Individually designed: one to two weeks.
The complete event package: two to four weeks.
Plus two to seven working days for the printing itself at the printer you choose.
For weddings and larger occasions, enquire in good time, ideally six to eight weeks before the sending date.
Flyer design starts from 150 euros, the exact cost depends heavily on the scope of the package .
In the initial consultation I settle what you need specifically with you, and you get a fitting quote.
The printing comes on top at the printer, and printing costs vary with the quantity, the paper quality and the printer.
I deliberately avoid a price list here, so that this description stays timeless.
All the usual flyer formats are possible:
A6 for classic invitation cards.
A5 as the standard concert flyer size.
DL for tall event flyers.
A4 for more extensive programmes or funeral cards with an account of a life.
Special formats on request, square cards or unusual folds.
For detailed Concept conversations about the style and the choice of package, book the initial consultation as a paid session directly in the studio shop.
Especially worthwhile with weddings and larger occasions.
For short questions about organisational matters, you can reach me by email or WhatsApp message.
WhatsApp is often the fastest way. Getting in touch by phone works too.
An honest limit. What I do not do:
Large commercial advertising campaigns with extensive marketing concepts.
Sets of business stationery with letterheads, business cards and corporate identity.
Poster printing in A0 or A1 with specialised printing technology.
Packaging design for product lines.
For requirements like those I pass on contacts to advertising agencies in Leipzig.
This page is written for private individuals, smaller private club occasions and hobby indie artists.
If you work as a company, a larger club or with a record deal and need professional advertising graphics with a consistent corporate identity, I am happy to pass on the contact to advertising agencies in Leipzig.
For the audio side there is also the separate business site of Tonstudio Leipzig.
Write me a short note about what you have in mind: the occasion, roughly how many copies and the format you want. Book the initial consultation in the studio shop for detailed concept conversations, or reach me by WhatsApp or a brief email for short questions. If something does not fit this service, such as an advertising campaign, I say so honestly and pass on suitable contacts in Leipzig.